The Jam were keen to break out of the traditional ticketing methods by putting the ticket back into hands of their fans and out of those malicious resellers.
The Jam also wished to find a way of collecting data on who attended their exhibitions and events so that they could start to gather insight on their fans and better plan future events and campaigns.
A self-service, ticket selling platform and access control solution that uses smartphones and tablets to securely scan QR codes on tickets. The platform is fully integrated with an e-commerce payment gateway.
Tickets are delivered via a mobile App, which prevents touts and offers real added value to the fans who are rewarded with access to exclusive content and with an engaging more immersive overall experience of the event.
The Jam regained control of their events and established a direct relationship with wider fans base:
Due to the success of The Jam Exhibition & Events, Active are currently shortlisted for the ‘Move to Mobile’ Award at the Ticketing Technology Awards 2017. The ‘Move to Mobile’ Award recognises the most successful and seamless transition to mobile ticketing.